Pre-K (Pre-Kindergarten) or Preschool, as it’s popularly called in India, usually held in nursery schools, is a program to improve access to early-stage education for kids 4 to 5 years old. If market research conducted by Technavio, a US-based research and advisory company, is anything to go by, the preschool market in India is expected to register an annual CAGR of nearly 18 percent during the forecast period 2020-2024. There are many factors contributing to the growth of this education segment including rising disposable income, an increasing trend of corporate playschools, and a growing emphasis on teacher training and upskilling.

Further, most branded preschools today are equipped with secure access systems, one-on-one education programs, temperature-control of indoor environments, and CCTV (closed-circuit television) adding to the prospects of parents admitting their wards. These are also compelling reasons good enough to convince parents why preschool is important in the early stages of a child’s life. Besides, there are an increasing number of parents who want their kids (s) to build their cognitive and language skills during their formative -years. Therefore, the demand for quality preschool education has increased manifold in recent times. This means that parents are also willing to spend on early childhood learning programs offered at playschools, thereby driving the preschool market industry forward.

Currently, most branded preschools have a strong presence in the urban areas of the country due to the factors already mentioned at the start of the blog. And there is greater penetration of pre-schools, especially in Tier-I and Tier-II cities. The fact that the Indian education sector is growing to accommodate innovative technologies like STEM education has nailed the point deeper that early childhood is important for the overall success of a child’s future.